Benefits of licensing
Profitnet has expanded to include two international networks delivered under license since 2007.
In South Africa, Profitnet is delivered by the University of Kwazulu-Natal in Pietermaritzburg and has almost 60 members from a variety of industries including manufacturing, hospitality and tourism and creative services. The programme has also been set up with great success by the Donegal Enterprise Board in the Republic of Ireland where the programme has 77 member businesses.
Profitnet is now available to organisations that wish to engage with, and support, the business community. The licensee has the choice of offering the programme free to members, part-subsidised, or working towards a full-cost membership model over time. As relationships are fostered and grow through the programme, licensees can expect to see a return on their investment in a variety of ways.
Benefits for licensees:
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A sophisticated vehicle for advanced innovation support for small and medium-sized enterprises
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A means of assisting businesses to manage their risk
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Helps build important, trusted relationships between the licensee and the business community
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Gives the licensee a greater understanding of the needs of businesses and their current challenges
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Opportunity to leverage the benefits of association with the University of Brighton brand
For licensees in the university sector:
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Gives universities the opportunity to understand and respond to the needs of business
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Informs curriculum and continuous professional development programmes
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Creates opportunities for Knowledge Transfer Partnerships with industry
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Boosts research opportunities
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Enhances collaboration and knowledge sharing between faculties and departments
For the Profitnet members:
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Peer-to-peer learning and collaboration
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Encouragement and support to innovate products, services and practices
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Sharing of ideas, knowledge and expertise
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Improves financial performance
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Improves entrepreneurial skills
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Builds a strong support network